We are mid way through London Technology Week 2015 and to celebrate we’re introducing the key tech folk behind-the-scenes at Ticketmaster. Up next is…
Christine Lanoy, Senior Director, User Experience, Design & Brand
What is your title, job role and tenure at Ticketmaster?
As Senior Director, User Experience, Design & Brand, I head up the International Design team that’s responsible for product design, marketing design and branding for all products within the Ticketmaster International portfolio. I’ve been with Ticketmaster for almost two and a half years.
What is it like working at Ticketmaster?
Amazing! Working across 16 different countries, the sheer scale and volume of challenges we tackle are matched only by a few other heavy hitters like Amazon and eBay. It’s hard work but very rewarding and intellectually satisfying as well. Plus, the people here really make the difference. Not only are your peers super talented, supportive, and genuinely good people, but so is the senior management, which is really rare at a company this size.
What’s your day-to-day job like?
There are so many dimensions to my job: One moment, I’ll be working with my director peers in Product and Marketing to set strategic and tactical direction for one of the 15 different products that we design. Another moment, I’ll be working on negotiating a global contract with a vendor so that all of our local markets and design teams will have the right tools and resources to get their jobs done. I also have to make sure that I have enough time for my team members to clearly direct their work, review their progress and process, provide feedback, work on their short- and long-term development, etc. Right now, a majority of my time is spent driving the global brand alignment initiative: collaborating with my US and marketing counterparts, setting the strategic vision from the Product perspective, and working with various product owners, individual markets, designers, project managers, etc. to make sure that we are all synced up and the larger plan is executed perfectly across all our channels and properties.
What’s your favourite part of your job?
Problem solving and the fact that every day is different.
What’s been your favourite gig/show/event?
I really love a spectacle when I go to live events. Ones that stuck in my mind over the years would be Spritualized and Fisherspooner.
What advice do you have for people who want to work in your field?
Don’t only learn about the latest trends and technology, but also take the time to learn about design history and theory that really shaped the foundations of our profession. Everyone can read a blog these days. Having deeper historical and theoretical perspectives will differentiate you from your competition!